Beginning Saturday, May 24th, the Tide Loads of Hope mobile laundry program will bring its free laundry services to Moore, Oklahoma to provide clean clothes to those affected by the recent storms. Working with the American Red Cross, the Tide Loads of Hope mobile laundry program will be providing free full service laundry to relief workers and residents of Oklahoma who are in need of resources and support following the damage caused by the adverse weather. These residents and workers are encouraged to drop off their laundry to be washed, dried and folded, free of charge. No bedding, jackets, or other large pieces will be accepted. Please limit one load per family.

Tide Loads of Hope was created in 2005 to provide much needed free laundry services to families affected by Hurricane Katrina. Inspired by the resilience and spirit of the people of New Orleans, Tide was driven to expand the Loads of Hope program and has since helped families across the country affected by disaster. Since 2005, Tide has helped such families in Louisiana, Southern California, Texas, North Dakota, Tennessee, Kentucky, North Carolina, Alabama, Missouri, Pennsylvania, Indiana, New Jersey and New York. Today, the program includes the Tide Loads of Hope truck outfitted with 32 energy-efficient Frigidaire® Affinity washers and dryers. Collectively, Tide has washed over 55,000 loads for more than 40,000 families impacted by disasters since the program launched.

As part of the effort, P&G will be distributing Family Relief kits complete with products from its brands like Crest, Oral B, Dawn, Head & Shoulders, Ivory, Olay, Old Spice, Pantene, and Secret. Kits will be distributed alongside Tide Loads of Hope. Please limit one kit per family.

The Duracell Rapid Responder will also be moving throughout the area to provide power relief in the areas of greatest need, making multiple stops every day to help first responders and families recharge and reconnect with loved ones. The Rapid Responder is the newest addition to Duracell’s Power Forward fleet and is capable of delivering one ton of batteries and one thousand hours of power to remote locations. At each truck stop, people will have access to charging lockers for mobile devices, computers, WiFi and a battery distribution center to help them stay powered up when they need it most.

Finally, Downy Touch of Comfort will be donating 1,300 quilts.  There will be quilts available at the Tide Loads of Hope Truck, and Matthew 25: Ministries will distribute quilts on Downy’s behalf to area hospitals—providing children with warmth during this difficult time.  Downy, in conjunction with Quilts for Kids, has delivered more than 30,000 quilts to children at times when they need it most.

Tide has learned that little things – like clean clothes – can make a big difference to those who have lost the comforts of home. The recent storms have devastated parts of the country and forced many residents from their homes, leaving them without basic needs and resources. Tide Loads of Hope is prepared to help relief workers and families whose clothing and personal items have been impacted and to help renew a sense of hope to individuals in need.

People across the country can help support Tide Loads of Hope by purchasing a Tide Loads of Hope vintage tee by visiting All profits from the tees go towards helping families affected by disaster. 

WHERE: Walmart 501 SW 19th St., Moore, OK 73160

(405) 790-0021 

WHEN: Services available from 2PM – 6PM on Saturday, May 25th and 8AM — 6PM beginning Sunday, May 26th

The service is available to all families or individuals in need of clean clothes.

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